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60:38
Added 01/01/2013

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Join Market Leader along with special guest Jeffrey Kohl of Google as we break down a recent joint study by The National Association of REALTORS® and Google on trends in digital home buying behavior. Learn what consumers are doing online throughout the home buying process and how you can use this information to get in front of them. Jeffrey will also discuss the Zero Moment of Truth, an idea developed by Google which redefines the traditional sales funnel for agents.